2 min read

Nisum Helped Increase Online Sales by ~12% With Cloud-based Data Management Platform

Jun 17, 2022 4:00:06 PM

Nisum implemented a cloud-based data management platform with predictive analytics that provided real-time consumer and market trends.

cloud-based-data-management-platform-photo

A cloud-based data management platform provided real-time consumer and market trends, which led to:

-37%
estimated decrease in abandoned shopping carts

Business Challenge

A Fortune 500 retail client did not have the infrastructure needed to launch a data management platform that could store data and perform real-time analytics on their customers' online visiting and shopping behaviors, leading to:

  • The inability to predict consumer trends and make adjustments quickly, which caused:
    • A decline in online sales
    • An increase in abandoned shopping carts

Solution

Nisum implemented a fully managed cloud-based offering with a data management platform that analyzed and stored current data, maintained and referenced historical data, and ran computations against those analyses. This resulted in:

  • Decrease in abandoned shopping carts due to the real-time adjustments made in response to an immediate and thorough understanding of customers' online visiting and shopping behaviors
  • Increase in online sales due to predictive analytics that allowed the client to stay on top 

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Feel free to contact us for more information on how Nisum can drive results for your company.

Nisum

Nisum

Founded in California in 2000, Nisum is a digital commerce company focused on strategic IT initiatives using integrated solutions that deliver real and measurable growth.

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Nisum Helped Increase Online Sales by ~12% With Cloud-based Data Management Platform

Jun 17, 2022 4:00:06 PM

Nisum implemented a cloud-based data management platform with predictive analytics that provided real-time consumer and market trends.

cloud-based-data-management-platform-photo

A cloud-based data management platform provided real-time consumer and market trends, which led to:

-37%
estimated decrease in abandoned shopping carts

Business Challenge

A Fortune 500 retail client did not have the infrastructure needed to launch a data management platform that could store data and perform real-time analytics on their customers' online visiting and shopping behaviors, leading to:

  • The inability to predict consumer trends and make adjustments quickly, which caused:
    • A decline in online sales
    • An increase in abandoned shopping carts

Solution

Nisum implemented a fully managed cloud-based offering with a data management platform that analyzed and stored current data, maintained and referenced historical data, and ran computations against those analyses. This resulted in:

  • Decrease in abandoned shopping carts due to the real-time adjustments made in response to an immediate and thorough understanding of customers' online visiting and shopping behaviors
  • Increase in online sales due to predictive analytics that allowed the client to stay on top 

New call-to-action


Feel free to contact us for more information on how Nisum can drive results for your company.

Nisum

Nisum

Founded in California in 2000, Nisum is a digital commerce company focused on strategic IT initiatives using integrated solutions that deliver real and measurable growth.

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