5 min read
9 Key Technology Solutions for Digital Transformation in 2021
In this digital-first era, digital transformation has become a matter of do or die for businesses. This was highlighted...
Topic:
Advanced Analytics
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4 min read
Why a Data-driven Culture Is Crucial for Digital Transformation and Its Challenges
The short answer to the question “why is a data-driven culture needed for digital transformation?” is that it allows...
4 min read
The Importance and Advantages of a Data-Driven Culture
A data-driven culture is all about making decisions based on numbers crunched and insights generated using data. “The...
6 min read
Best Ways to Leverage the Cross-Industry Standard Process for Data Mining (CRISP-DM)
Data mining helps analyze and find patterns in data. Data reliability can assure better accuracy while building models...
5 min read
Top 3 Benefits of Detailed Customer Segmentation During COVID-19
Currently, it is safe to assume that customers have higher expectations from their interactions with businesses...
2 min read
Nisum Boosts Monthly Sales by $1MM+ with Optimized Product Promotions and Improved Customer Experience
Nisum implemented changes in customer teams by utilizing a predictive analytics model to optimize product promotions.
1 min read
Nisum Helps Increase Orders by 62% with Personalized Offers and Improved Loyalty Program
Nisum partnered with the loyalty stakeholders and the marketing team to provide the most effective way of rewarding the...
2 min read
4 Ways Advanced Analytics Can Provide a Competitive Edge in the “Novel” Normal
The pandemic has altered the where and how of global consumer spend.
Recent earnings reports1 from large retail...
10 min read
White Paper: BI and Analytics Continuum for Enterprises
In this whitepaper, we will discuss why transitioning from BI to advanced analytics is important, and the Nisum...