<img height="1" width="1" style="display:none;" alt="" src="https://px.ads.linkedin.com/collect/?pid=7433348&amp;fmt=gif">

Advanced Marketing Analytics AI Platform

Noise Grasp

Accurate predictive recommendations, with efficiency gains of up to 20% in marketing campaigns.

Business Impact

efficience-icon

+20%

Predictive Efficiency

uptime-icon

90%

Data Accuracy

What Does Noise Grasp Solve?

Cognitive-Failures

Complex Consumer Behavior

  • Difficulty understanding consumer behavior due to its complexity.

  • Multiple factors drive consumer decisions, making analysis challenging.

Execution Gaps

Analytical Uncertainty

  • Conventional approaches consider only known information.

  • Bayesian methods explore multiple model distributions to obtain robust solutions.

  • Transform analytical uncertainty into a strategic advantage.

Erosion-of-Trust

Limited & Fragmented Data

  • Generates accurate insights even with limited data sets.

  • Handles fragmented data to optimize marketing strategies.

  • Works effectively in restrictive post-cookie environments. 

NoiseGrasp Insights Maturity

A maturity journey showing how marketing insights evolve from basic understanding to advanced predictive analytics.

1. Data Awareness

Level 1

Data Awareness

2. Analytical Experimentation

Level 2

Analytical Experimentation

3. Integrated Modeling

Level 3

Integrated Modeling

4. Insights Integration

Level 4

Insight Integration

5. Strategic Optimization

Level 5

Strategic Optimization

6.Predictive Intelligence

Level 6

Predictive Intelligence

Key Benefits

Accurate predictive recommendations, with efficiency gains of up to 20% in marketing campaigns.

+20%

Efficiency Gains

90%

Predictive Accuracy

Optimized

Marketing Strategies

Efficient-Scalability

ROI Optimized

maturity-icon

Blind Spots Revealed

Multi-Agent-Collaboration

Risk Minimized

Reliable-Production

Strategy Ready

How Do We Do It?

Hybrid Bayesian Modeling

  • Combines known behavioral patterns with dynamic adaptability.

  • Integrates semi-parametric Bayesian modeling for robust predictions.

Bayesian Inference Training

  • Models interactions between variables and captures uncertainties.

  • Provides accurate predictions even in complex, dynamic scenarios.

High-Performance Model Generation

  • Generates millions of plausible models using cloud computing.

  • Leverages parallel processing with GPUs.

  • Applies heuristic methods such as MCMC, SGD, and variational training.

Gaussian Transport Processes

  • Models base sales and reveals structure in seemingly random behavior.

  • Enhances pattern detection and predictive accuracy.

Nisum

 

Contact Us

Enter your details to talk with an expert.